White October
Websites and software development

Work

Content managed website

Ice Energy

Ice Energy is a fast growing company supplying environmentally friendly ground and air heat pumps. They needed a website that could keep pace with their news and offers, while providing users the most relevant information for their needs.

As part of an integrated marketing strategy put in place by the company, it saw an instantaneous improvement on launch with enquiries doubling overnight.

Ice Energy Home page
It was like turning on a tap of enquiries David Hutchinson, Marketing Manager, Ice Energy

Results

In an unusual but illuminating test, an identical advert placed in The Telegraph resulted in twice the number of enquiries the day we turned this site on compared to a month earlier.